MStreamIT needs to adopt a professional approach hen communicating electronically with its customers. All customer enquiries must receive a response within 24 hours, even if the person who has been emailed is not at work that day.
Adam would like you to set up your email system using tools and features of email software to help portray a professional and efficient company image
Produce an information document which explains to all employees the importance of email etiquette and the tools and features of email software they will need to use
MStreamIT needs you to help promote the company in order to increase customers.
Adam has bought some advertising space (6cm wide by 12 cm high) in a magazine. He needs to make the best use of this space to encourage people to visit the exhibition stand. He can only afford to advertise in one edition.
Create a suitable advert. Adam has provided some text for the advert which he would like you to use.
Adam is also planning to promote the special 'Stream-as-kids-go' top-up card at the exhibition. A parent or guardian must register their details and that of the child/children to ensure that the top-up card can only be used to buy movies with the correct certificate rating. An adult can top up the cards from as little as £5 to £50. With over 50 suitable movies available for instant viewing these cards make a great present.
Use the internet to source suitable images for a publicity solution for the 'stream-as-kids-go' top-up card. Record the copyright details of these images so that Adam can request permission to use them.
Produce an item of publicity that Adam can use to help launch the 'Stream-as-kids-go' top-up card as well as to promote the company.
Task 3 - Calculating predictions
Adam has provided some data from the first quarter (three months). This shows details of the range of movies which MStreamIT currently has available for the 'Stream-as-kids-go' package and the number o purchases of each movie. Adam has set a target revenue of at least £7,500 per quarter from streaming these movies.
Develop a solution to record:
The categories and details of movies that have been streamed
movies rated certificate PG
the total purchases for each movie
the five most popular movies
the total purchases for each category in the first quarter
the average number of purchases for each category in the first quarter, rounded to the nearest whole number
whether or not Adam has achieved his target revenue
Market research has suggested that if you decrease your price by 10% this should lead to an increase in sales of 10%. Analyse if it would be worth Adam considering offering a 10% discount.
Cambridge Nationals
Task 1 - Company Image
MStreamIT needs to adopt a professional approach hen communicating electronically with its customers. All customer enquiries must receive a response within 24 hours, even if the person who has been emailed is not at work that day.
Task 2 - Promotional Material
MStreamIT needs you to help promote the company in order to increase customers.
Adam has bought some advertising space (6cm wide by 12 cm high) in a magazine. He needs to make the best use of this space to encourage people to visit the exhibition stand. He can only afford to advertise in one edition.
Adam is also planning to promote the special 'Stream-as-kids-go' top-up card at the exhibition. A parent or guardian must register their details and that of the child/children to ensure that the top-up card can only be used to buy movies with the correct certificate rating. An adult can top up the cards from as little as £5 to £50. With over 50 suitable movies available for instant viewing these cards make a great present.
Task 3 - Calculating predictions
Adam has provided some data from the first quarter (three months). This shows details of the range of movies which MStreamIT currently has available for the 'Stream-as-kids-go' package and the number o purchases of each movie. Adam has set a target revenue of at least £7,500 per quarter from streaming these movies.
Develop a solution to record:
Market research has suggested that if you decrease your price by 10% this should lead to an increase in sales of 10%. Analyse if it would be worth Adam considering offering a 10% discount.